SoPost | Digital Product Sampling Platform
Hyper-targeted digital product sampling that generates 70%+ marketing opt-in rates.
Invest in digital product trial to transform consumer skepticism into authentic, long-term advocacy.
Drive exceptional results with SoPost
Advanced consumer targeting
Reach the right people in the right place and achieve any marketing goal through our seamless, on-brand product sampling experiences.
Unrivaled consumer insights
Consistently achieve campaign success with our insight and data-driven strategies, built on over 10+ years of sampling expertise.
Personalization & zero-party data capture
Our industry leading product sampling platform guarantees high opt-in rates by capturing valuable opt-in data used to accelerate future sales cycles.
Global fulfilment & end-to-end campaign management
Our team manage every detail. From campaign set-up and personalization, to secure global fulfilment. This service ensures maximum data capture and compliance for every trial.
32k new contacts added to Benefit Cosmetics’ CRM database. We created a fanbase ahead of Benefit Cosmetics’ global Fan Fest Mascara launch.
15% post-trial purchase rate. Discover how Clinique achieved a 15% post-trial purchase rate with SoPost’s product sampling technology.
Trusted by the world’s biggest brands to generate 70%+ marketing opt-ins and rich zero- and first-party data from every sample
SoPost’s data-led, multi-channel product trials move consumers through the funnel. From initial engagement to purchase and review.
350+
brand partners
30,000,000+
targeted samples sent
1 order
shipped every 2 seconds
18,000,000+
marketing opt-ins captured
4,000,000+
reviews and survey responses captured
Full-cycle data analysis & campaign expertise
From strategy and personalized targeting to post-trial sales analysis and comms, SoPost sampling experts guarantee your campaign converts data into actionable revenue and insights.
Campaign creation
Based on your audience, channel and sampling goals
Campaign launch
Integrating wherever you need us to reach the right people
Sample fulfillment
Managed by our trusted partners across the globe
Data collection
Through marketing opt-ins, qualification steps and feedback
Intelligent order processing
Using billions of SoPost data points to personalize every experience and make sure your samples are going to the right people
Results and insights
Presented in detailed reports to help you measure success
Digital product sampling leaders for over a decade
Since 2012, we’ve empowered brands to run hyper-targeted product sampling campaigns that drive awareness, conversion and high-quality engagement with a focus on three core areas:
Precision
We reach consumers where they engage online based on who they are and actions they take.
Data
We collect valuable zero- and first-party data that grows brand audiences and provides detailed consumer insights.
Insights
We compile qualitative and quantitative feedback based on purchase intent and product/brand recommendations.
92% recommended the fragrance to a friend
71% likely to buy within six months
64% opted-in to receive marketing
4.45 average star rating
The user experience across the sample claim and consumer feedback journeys are best-in-class at ensuring engagement rates are high, allowing us to gain ample insights via SoPost’s sophisticated data capture capabilities.
Sample smarter with SoPost
Join over 350 global brands in generating verified zero-party data and converting consumers into five-star reviewers and high-value, long-term consumers.